Austin, Texas-based Click Forensics, Inc. was recently highlighted by Henry Blodget, the former Wall Street Internet analyst superstar.  The coverage from Blodget stems from a press-release issued by Click Forensics reporting that the percentage of fraudulent clicks industry-wide increased to 16% and that fraud on affiliate networks like Google AdSense and Yahoo Publisher Network increased to 26% in the second quarter of this year.

"Click fraud has become the new spam and it’s clearly a problem that is getting worse, not better," said Tom Cuthbert, president and CEO of Click Forensics, Inc. "A significant percentage of today’s click fraud traffic can be attributed to two growing areas of concern for search advertisers – traffic that comes from botnets and from parked domains or made-for-ad sites. Advertisers running campaigns on content networks are especially vulnerable as they are increasingly targets of this growing pool of savvy fraudsters."

Click Forensics, which has received funding from Austin Ventures, is the leading provider of third-party technology and services that help online advertisers, agencies and search providers to better identify pay-per-click fraud.

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